Hospitality and tourism
Reach residents and visitors on the same run, along the strip they are already driving.
Gold Coast, Queensland
Mobile billboard advertising in Gold Coast.
One strip, one motorway, and the densest run of destinations we measure.
A real Gold Coast route
Robina to Southport, logged.
One driver, one commute, straight out of MOADrive. Nothing modelled and nothing averaged from another city.
14.5 km
Distance travelled
6,993
Total exposure score
33
Points of interest passed
22 min
Spent in traffic
| Sub score | Gold Coast | What it measures |
|---|---|---|
| Traffic | 18/100 | How long the vehicle spends in slow moving traffic |
| Points of interest | 84/100 | Density of retail, hospitality and transit along the corridor |
| Route | 4/100 | Ground covered against the network |
| Overall | 35/100 | Combined effectiveness |
Source: MOADrive exposure log, Robina to Southport. How the score is built.
Why it works here
The Coast is a single corridor.
Almost everything on the Gold Coast runs north to south along two roads. The M1 carries the through traffic and the Gold Coast Highway carries everything else. There is no ring road and no alternate route, which means a vehicle running its normal week covers a remarkable share of the city.
Robina to Southport is only 14.5 km, but it passes 33 points of interest and scores 84 out of 100 for point of interest density. Robina Town Centre, Pacific Fair, Broadbeach, Surfers and Australia Fair all sit on that one line.
Add the visitor traffic layered over local commuting and you get an audience mix no other network delivers. Twenty two minutes to cover fourteen kilometres tells you how slowly that strip moves.
Driver routes across Gold Coast take in the M1 Pacific Motorway, the Gold Coast Highway, the Smith Street Motorway, Bermuda Street and Nerang Broadbeach Road, plus the residential streets at either end.
Suburb coverage
Where Gold Coast drivers already go.
Not listed? Ask anyway. The network expands every month.
Tap the suburbs that matter, or check the live driver map.
Who books MOA in Gold Coast
Businesses where the postcode decides the sale.
Real estate
A market where buyers drive the coast to inspect. Be on that road all week.
Health and medical
Clinics and specialists across a linear catchment where north or south genuinely decides the patient.
Trades and home services
Builders, pools and landscaping across a high growth corridor.
Gyms and fitness
A market that lives outdoors, reached where it commutes.
Retail
Centre and precinct campaigns along the busiest retail line in Queensland.
Gold Coast questions
Local detail.
What does it cost in Gold Coast?
From $350 per car per month, or $1,050 for a three car package over 30 days. Design, print and reporting are included, and prices are ex GST. See packages.
Is the Gold Coast worth it for a local business?
It is one of our most efficient networks per kilometre. The Robina to Southport run passes 33 points of interest in 14.5 km, scoring 84 out of 100 for density. Short trips, high concentration.
Do I reach tourists or locals?
Both, on the same route. The coastal strip carries visitor and resident traffic on the same roads, which is unusual and useful if your trade depends on both.
How many vehicles can I get in one suburb?
It depends on current driver capacity. Send us the postcodes and we will give you a real number, or open the live driver map and see the vehicles yourself.
Can I run Gold Coast alongside other cities?
Yes. One booking and one reporting link covering every city, so you can compare suburb performance across networks side by side. See all coverage.
Nearby networks
Running more than one city?
Get started
Ready to get mOOHving?
Tell us your business and target suburbs. Seven years in traffic advertising, and a campaign tailored to any size brand.
Thanks, that is on its way.
We will confirm availability and pricing within one business day.