Sales agents
Be the name sellers already know when they decide to list. Your ad drives the streets of your patch week after week.
Real estate
Car advertising for real estate agents.
Put your name on a fleet of cars that drive the suburbs you sell in, every day, for months at a time. You pick the suburbs. We put your ad on vetted safe drivers' cars there.
Who it's for
Agents who farm a patch.
Agencies in a new suburb
Opening an office or taking on a new area? A fleet of cars gets your name around those streets from day one.
Property managers
Reach landlords in the suburbs where you manage rentals, while your sales team works the same streets.
Who carries your ad
Vetted safe drivers, everyday cars.
Your ad rides on vetted safe drivers' own cars as they go about their week: the school run, the shops, the weekend sport. Drivers pass a safe driver check, and each car carries one advertiser only.
How MOA fits
Farm your suburb, on wheels.
A sign board stands on one block for a few weeks. A letterbox drop lands once. A rear window ad drives the streets of your patch on locals' cars, at school drop-off, at the shops and on the weekend.
Tell us the suburbs you farm. We place your ad on cars whose drivers drive there, and you can see them on the live driver map.
Every kilometre of the campaign is reported in one live link, with the suburbs your ad drove through. Street addresses are never shown.
Concept only: a made-up business on a MOA car, to show the size and feel of a rear window ad. Not a real campaign.
A worked example
Own your suburb, for an agent.
An agent selling in Norwood, Kensington and St Peters books Own your suburb: five cars carrying the agency's name around those suburbs for three months.
5
Cars
3 months
On the road
$1,600
A month, ex GST
~14,800 km
Estimated coverage
$4,800 total for the three months. Coverage is estimated at 33 km per car per day, the national average (ABS Survey of Motor Vehicle Use). Your report shows the real kilometres. Suburbs are an example.
What's included
From design to removal.
Design
We design the ad with you, or use your artwork. You approve it before anything is made.
Production
A perforated rear window decal, about 1 m × 35 cm depending on the car. Drivers can still see out.
Delivery to the driver
The decal is posted to each driver, who fits it. On the road 5 to 7 business days after you approve the artwork.
Reporting
One live link for the whole fleet. Every kilometre of the campaign is reported, with estimated impressions and the suburbs driven.
One brand per car
Your ad is the only one on that car for the whole booking. No rotation.
Removal
The decal comes off at the end of the booking. Nothing left on the car.
Reporting
See where your ad went.
One live link for the whole fleet: every kilometre of the campaign, estimated impressions and the suburbs driven.
Want to see it first? Here is a real sample. It's one driver; a real campaign adds up a fleet of cars in one report.
Real estate questions
Common questions.
How much does car advertising cost for a real estate agent?
Own your suburb is 5 cars for 3 months at $1,600 a month ($4,800 total). Test the roads is 3 cars for 1 month at $1,050. Or build your own fleet at $350 a car per month. Design, production, delivery to the driver, reporting and removal are included, and prices are ex GST. See packages.
Can I pick the exact suburbs I farm?
Yes. Send us the suburbs or postcodes and we will tell you how many cars we can place there and when. The live driver map shows where drivers are today. Campaigns are usually booked about three months ahead.
Can I put a listing on the ad?
The ad stays on the car for the whole booking, so it works best as your name and your patch rather than one property. You can change the artwork at the end of a 30 day period for $150 per car.
What does the report show?
Every kilometre of the campaign, estimated impressions from each driver's logged trips, and the suburbs your ad drove through. Street addresses are never shown. See a sample report.
How soon can my cars be on the road?
Usually 5 to 7 business days after you approve the artwork, with drivers already in your suburbs. Rush production in 1 to 2 business days is available at extra cost.
Ten city networks
Real estate car advertising in your city.
Get started
Own your suburb.
Tell us the suburbs you farm, and we'll come back with how many cars we can place there and when.
Thanks, that is on its way.
We will confirm availability and pricing within one business day.